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Pay Per Click is advertising on the search engine pages.
You pay each time someone clicks on your submitted advert. The more you pay (or bid) per click or specific keywords, the more effective your ad is, the higher your site will rank.
PPC is a skill that requires experience, knowledge, and expertise. Orchid Marketing employs Google Adwords Qualified individuals who are able to help you achieve success. |
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Email marketing is online direct mail. Successful email campaigns can help your company to:
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Increase sales or conversions
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Develop customer loyalty |
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Reduce your customer communication costs |
Orchid Marketing identifies your objectives and your target market, then defines the most appropriate strategy for success. We implement and calibrate the programme in order to increase click through and ensure success for your campaign. |
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The Internet advertising sector is in a state of constant flux. Technology is constantly creating new potential marketing opportunities, especially with the introduction of Rich Media.
The skills required to create and run any online advertising campaign are extensive, with a plethora of creative alternatives and advertising channels to select from.
Orchid Marketing can develop a media plan and advise on the best creative alternatives. We can then implement, manage and measure the results. |
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Ppeople surf the Internet for information. Search engines locate and index that information based on a number of factors - copy is one.
Optimizing the copy in your PR and article releases ensures that your information is found thus increasing your sales opportunities.
Orchid Marketing optimizes articles or press packs and releases. |
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